A collective of highly experienced researchers who draw upon hard-earned wisdom from a huge array of projects, in the UK and around the globe. Each Insight Leader has joined by invitation only and brings excellence and expertise in their individual specialisms, so the collective’s coverage is vast.  We work effectively together, in collaborative teams, and have devoted our careers to advising clients on brand, marketing and communication strategies. Collectively, we are privileged to have worked with many of the world’s most exciting and successful brands.

We are all independent consultants, who regularly join forces when projects demand. But it’s not just pragmatism that brings the Insight Leaders together – it’s a shared philosophy of collaboration not competition, an approach which enables us to get the best out of consumer and business research. Our aim is always to focus on drawing out genuinely new insights, to provide meaningful outputs that clients can act upon.