Juliet Strachan
Resume
An award winning quantitative specialist, with over 30 years’ experience, helping literally hundreds of companies and brands, in the UK and globally, to optimise their communications, product offerings and profitability. Until 2017 she was Senior Partner and MD at HPI before leaving to set up Windsoredge Research.
Magic Moment
Touring Brazil, visiting all the major mobile operators (and drinking the occasional caipirinha) to share the results of a major study of consumer mobile communications needs, leading to Juliet winning the coveted Marketing Award for International Telecoms Research.
Specialisms
An expert in all quantitative methodologies, Juliet is completely comfortable tackling any quantitative project from U&A and segmentation studies, through to brand development, pricing and advertising evaluation. She has worked across multiple B2C and B2B sectors, with especially strong experience in FMCG and Retail.
Outside of work
She is a trustee of a Devon based cancer charity and of a start up not for profit Opera company! When relaxing, she can be found on the golf course or Nordic walking in the beautiful Cotswolds hills.
